Equmen is 'proudly supporting' the men of the world. They've come up with a compression garment that tucks in the beer belly.

Their launch is in January, but their 'core precision undershirt' is already getting lots of media attention and has been dubbed 'the spanx for men' by John Walters of the Times Online who wrote a funny article about wearing it for a day.

I manage to plunge myself into its flapping mouth. Several moments of flailing, grunting and yelping, and I’m in. Actually, no, not quite. Wrinkles of fabric are twisting up my arms, there are air pockets of fabric below my armpits and I’m trying not to fart. Which isn’t surprising, for where’s my stomach meant to go?

He says it temporarily reduced three inches from his waist and was more comfortable than he initially imagined. See his review of the core precision undershirt here.

See more about Equmen control wear for men here.