Ulta as Sephora's Nemesis

Submitted by Meg Wilson on July 23, 2009 - 11:44.

The New York Times has a good article today discussing the competition between the Sephora and Ulta chains of beauty stores. Ulta opened 65 stores last year and now has 331 stores nationwide. Sephora has about 230 stores in the U.S.

Check out the discussion about their different business strategies at Can Ulta Mess Up Sephora?


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( categories: Make-up )